Winter on The Coke Side of Life

Client
Coca-Cola
Role
Art Director

 

When wondering what people in Amsterdam wanted the most in cold, dark winters, the answer was easy: sunlight. The campaign brought sunshine to the Netherlands in January.

Event & posters, print and web. 

Poster Coke Westerpark

In Amsterdam’s Westerpark, a 10m-diameter balloon floated in the air like the sun, while smells of summer, the sound of birds and wooden beach chairs reinforced the experience of a summer day.

Picture 4 web
website Coke

Credits:  Richard Gorodecky / Copywriter.  Craig Williams / Designer. Yuko Kondo / Illustrator.

Selected Works

Samsung Gear S3Project type

Tesco ChristmasProject type

Selfridges GroupProject type

Adidas All InProject type

Adidas WomenProject type

Escada SirenProject type

Nike RunningProject type

Adidas F50 FootballProject type

Coca-ColaProject type

Nike WomenProject type

Samsung Gear VRProject type